Increasing awareness of dementia
New Alzheimer's Society research shows that 40 per cent of people in the South West feel they have a role to play to support people with dementia in their local community, but only 55 per cent believe they have a good understanding of dementia.
Dementia Friends is being launched by the Alzheimer's Society to help people make a difference to the lives of those living with dementia.
Dementia sufferers have told the Alzheimer's Society that they often lose friends and feel isolated.
The charity aims to increase dementia awareness through volunteers talking to people about what they can do to help.
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This plans to be done by free information sessions and training courses.
Alzheimer's Society will give people the know-how to help people with dementia feel understood and included in their local communities, helping with everyday tasks like helping someone to find the right bus.
These volunteers will help to build a network across the country.
The area manager for Alzheimer's Society in the South West, Debbie Donnison, said: "People with dementia want to remain independent and engaged in their communities by continue to socialise with their friends and family and be as active as possible.
"People with dementia sometimes need a helping hand to go about their daily lives and feel included in their local community which is why the Dementia Friends initiative is of such importance and will help to improve the quality of life for someone living with dementia."
An increased understanding and social action is part of a bigger project to help villages, towns and cities across England become places where dementia sufferers can live with the support they need.
For more information or if you wish to volunteer visit www.dementiafriends .org.uk.